PRODUCT DESIGNER
I work end to end, from research and problem definition to building the solution.
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I design products and services from discovery to implementation. My approach combines research, service design, and artificial intelligence to transform ideas into functional experiences with agility. I enjoy solving complex problems through user experience design. I've worked in fintech, tasked with making highly complex products more user-friendly. I've built my career in startups with high uncertainty and fast-paced work. I thrive in fast-paced environments and deliver excellent results in short sprints.
AgendaPro had over 214,000 people booking online but no mobile channel to connect end clients with businesses. I designed critical flows and defined the product roadmap for Chronos, exceeding the November 2025 booking target by 26%.
See moreInherited a hackathon MVP and turned it into a living product. Three features end-to-end in three weeks with Shape Up and Claude Code as design copilot. Spotlight: choosing notify+confirm waitlist over the industry-standard auto-enroll, with explicit tradeoffs.
See moreThe ProPay team had no Product Designer for months. I led research across Data Warehouse, HubSpot, and Intercom to define the ICP and build the 2026 product strategy.
See moreA factoring platform built without design — users couldn't understand the flows. I redesigned the entire experience, taking onboarding completion from 13% to 97%.
See moreI use AI to cross-reference data sources, synthesize interview findings, and identify patterns across qualitative and quantitative data. In ProPay, I used Cursor to query the Data Warehouse and Claude to analyze HubSpot tickets and Intercom conversations — building the segmentation and ICP from real data.
Cursor · Claude AI · Claude Code
Rapid generation of functional prototypes and exploration of design variants using Claude Code to iterate directly in code.
Figma Make · Stitch · v0 · Claude Code
AI-assisted implementation — from frontend components to complete sites like this portfolio, designed and built with Claude Code.
Claude Code
Agenda Pro
Product design across three teams: Marketplace (mobile experience connecting end clients with service providers), ProPay (B2B SaaS features for electronic invoicing, payment methods, commissions, sales reports, etc.), and Fitness (closing functional gaps to capture and retain fitness companies).
Btrust
Led marketing and positioning strategy for Btrust and Merlyn AI. Managed a design team, headed the platform and website redesign, and created content for media, events, and social channels.
Btrust
B2B SaaS design for invoice factoring. The focus was positioning Btrust as an alternative for assigning premium invoices at premium rates.
Pontificia Universidad Católica de Chile
TA for "Prototipos Mediales" in the Master in Advanced Design program.
Pontificia Universidad Católica de Chile
Assisted in the application for ANID's 2023 "Exploration Projects" call — disruptive science and technology research. Led by Patricia Manns and Lina Cárdenas.
Highest Distinction (7.0). UC School of Design Award. Study Abroad at ELISAVA, Barcelona (Valedictorian).
Service Design, UX/UI, Interaction Design, Design Systems, Branding
User Research, Journey Mapping, Service Blueprinting, User Testing
Digital Strategy, Google Analytics, Google Ads, Meta Business
Figma, Adobe CC, Jira, Scrum/Agile, Claude Code